Sample sites

Fictional businesses. Real output.

These four businesses don't exist. The websites do. Fornax generated each one with the same system that builds real demos. Your site uses your name, your services, your service area and your logo.

Fictional business Every business on this page is made up, and labeled that way.

HVAC · Mesa, AZ

Copper State Heating & Air

Fictional business

Home page of Copper State Heating & Air, a fictional HVAC business: a copper-toned band with the headline 'Mesa HVAC done right the first time', Get a free quote and See services buttons, and 'Serving Mesa, Gilbert, Tempe' underneath.
The same Copper State Heating & Air home page on a phone, with a Call button in the header and a quote-and-call bar at the bottom.
Service area
Mesa, Gilbert, Tempe, Chandler
In business
14 years
Style
Bold and industrial

What to notice

  • The service area is spelled out. "Serving Mesa, Gilbert, Tempe" sits right under the headline. Chandler joins them in the service-area section and the footer, and each town gets a page of its own.

  • Calling is always one tap away. The header, with its call button, stays pinned to the top of every page. On phones, a quote-and-call bar sits at the bottom of the screen.

  • Services in plain words. AC repair, system replacement and seasonal tune-ups each get one plain sentence. The AC repair line says the part price is quoted before work starts.

Open the full sample site: Copper State Heating & Air

Reviews and contact details there are placeholders.

Plumbing · Sacramento, CA

Riverbend Plumbing

Fictional business

Home page of Riverbend Plumbing, a fictional plumbing business: a bright blue band with the headline 'Sacramento plumbing done right the first time', a quote button, and 'Serving Sacramento, Elk Grove, Folsom' underneath.
The same Riverbend Plumbing home page on a phone, with a Call button in the header and a quote-and-call bar at the bottom.
Service area
Sacramento, Elk Grove, Folsom
In business
9 years
Style
Bright and modern

What to notice

  • Jobs named the way customers say them. Drain cleaning, water heaters, leak detection. "Find the leak without tearing out the wall" tells a homeowner more than a list of certifications.

  • The quote form asks what the job is. It lists the same three services, so each request says what the customer needs before anyone calls back.

  • A license line in the footer. It sits beside the hours, phone number and email, the place people check before they call.

Open the full sample site: Riverbend Plumbing

Reviews and contact details there are placeholders.

Electrical · Columbus, OH

Brightline Electric

Fictional business

Home page of Brightline Electric, a fictional electrical contractor: a dark slate band with the headline 'Columbus electrical work done right the first time' and 'Licensed and insured, 6 years serving Columbus, Dublin, Westerville' below it.
The same Brightline Electric home page on a phone, with a Call button in the header and a quote-and-call bar at the bottom.
Service area
Columbus, Dublin, Westerville
In business
6 years
Style
Bold and industrial

What to notice

  • The basics, right under the headline. "Licensed and insured" and six years in business appear right below the headline, where people look first.

  • Permits and safety in the service lines. Panel upgrades are "permitted and inspected" and EV chargers are "wired and load-checked": details an electrical customer looks for.

  • It says who does the work. "Our own electricians do the work" sits in the "Why choose us" section: a plain answer to who will be in the house.

Open the full sample site: Brightline Electric

Reviews and contact details there are placeholders.

Roofing · Boise, ID

Ridgeline Roofing Co

Fictional business

Home page of Ridgeline Roofing Co, a fictional roofing company: a white page with the dark headline 'Boise roofing done right the first time', a navy quote button, and '21+ years' and 'Serving Boise, Meridian, Eagle' underneath.
The same Ridgeline Roofing Co home page on a phone, with a Call button in the header and a quote-and-call bar at the bottom.
Service area
Boise, Meridian, Eagle, Nampa
In business
21 years
Style
Light and minimal

What to notice

  • Experience, stated early and often. 21 years shows up in the line under the headline and in the badges below it, then again in the "Why choose us" section.

  • The whole service area. Boise, Meridian and Eagle are named up top. Nampa is added in the service-area section, and every town has its own page.

  • A lighter, quieter style. No color band behind the headline. The words carry the page, and the only strong color is on the buttons.

Open the full sample site: Ridgeline Roofing Co

Reviews and contact details there are placeholders.

Styles

Same business, four looks

This is Riverbend Plumbing, built by Fornax in four styles. The name, services and towns stay the same. Only the look changes.

  • Fornax picks the style when it builds your demo.
  • Colors are chosen for each business, so two businesses in the same style still look different.
  • On the SMB plan, your own colors and fonts are used within the style.

Fictional business Riverbend Plumbing is a sample business.

  • Bright and modern

    A bright, saturated color band behind a bold, clean headline.

    The style of the Riverbend Plumbing sample above.

  • Bold and industrial

    The same bold layout on a deep, earthy color band.

    Also the style of Copper State Heating & Air and Brightline Electric, above, in their own colors.

  • Classic and established

    A classic, book-style headline on a deep plum band. Traditional and steady.

  • Light and minimal

    A white page and dark type, with color saved for the buttons.

    Also the style of Ridgeline Roofing Co, above, in its own colors.

Want one built for your business?

Tell us about your business. Our AI assistant asks a couple of quick questions, then builds a site like these with your name, services and towns, and emails you the demo. You pay only if you want it.